#19 | Why YOU Are the Brand | The Rock/Star Advocate

Suz is a mindset coach for music industry professionals looking to gain clarity on their goals & find a better work/life balance.





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#19 | Why YOU Are the Brand

New can be new… just not unfamiliar.

Shying away from selling your music, merch, tickets, and more? You don’t have to feel guilty about making money OR sit scratching your head on how to do it. You just have to be YOU!

You’ll never see an advertisement for a new TV show or film that doesn’t include, “From the producers who brought you…” or, “From the star of…” That’s because marketing is about people.

Key Highlights

  • One of the biggest frustrations facing musicians
  • What marketing is and is not
  • Why you are the brand
  • Beyonce & Metallica & being on-brand
  • How to begin to build your brand

Understand how to market yourself and sell your products/services without feeling like a sleaze-bucket!

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  • Theme music brought to you by DC-based Indie/Pop band Sub-Radio
  • More podcast episodes can be found here
  • You can download a copy of the episode’s transcript here

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